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STRATEGIC PLANNING: BUILDING A SUCCESSFUL PUBLIC HEALTH PROGRAMS

STRATEGIC PLANNING: BUILDING A SUCCESSFUL PUBLIC HEALTH PROGRAMS
Assignment

For this assignment, you will select a community of your choice and create a strategic plan to address a public health concern that impacts the community.
1. Identify your selected community and describe it. Include geographic location, demographics, and any other pertinent information that will be helpful in describing the health status of your community.
2. Do additional research and identify what health needs are being met, what needs are not being addressed, and what resources are available in the community.
3. Select a public health problem that is not being addressed in your community and a target population for which you will develop a program.
4. Identify key partners and stakeholders that you will collaborate with to address the concern. Explain why collaboration with these partners/stakeholders is important.
Be sure to use credible, professional, and scholarly sources such as peer-reviewed journal articles from the, and government, university, or nonprofit organizations’ websites.
Length: 3 pages

BACKGROUND –

Required Reading
Centers for Disease Control and Prevention (CDC). (2018). Introduction to program evaluation for public health programs: A self-study guide–Engaging stakeholders. Retrieved from https://www.cdc.gov/eval/guide/step1/index.htm
Community Anti-Drug Coalitions of America (CADCA). (2010). Assessment primer: Analyzing the community, identifying problems and setting goals. Retrieved from https://www.cadca.org/sites/default/files/resource/files/assessmentprimer2010.pdf. Read pages 10–32.
Let’s Learn Public Health. (2017, March 4). An introduction to health promotion and the Ottawa charter [Video file]. Retrieved from https://youtu.be/G2quVLcJVBk
National Cancer Institute. (2018). Making health communication programs work. Retrieved from https://www.cancer.gov/publications/health-communication/pink-book.pdf. Read pages 217–226.
National Commission for Health Education Credentialing, Inc. (NCHEC). (2020). Areas of responsibility for health education specialist. https://www.nchec.org/responsibilities-and-competencies
Potvin, L., Gendron, S., Bilodeau, A., & Chabot, P. (2005). Integrating social theory into public health practice. American Public Health Association, 95(4), 591–595. Retrieved from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC1449225/pdf/0950591.pdf
Public Health Foundation. (2014). Core competencies for public health specialist 2014. Retrieved from www.phf.org/resourcestools/Documents/Core_Competencies_for_Public_Health_Professionals_2014June.pdf
University of Kansas. (2018). Chapter 3: Assessing community needs and resources. Retrieved from Community Tool Box at https://ctb.ku.edu/en/table-of-contents/assessment/assessing-community-needs-and-resources
University of Kansas. (2018). Section 8: Identifying and analyzing stakeholders and their interests. Retrieved from Community Tool Box at https://ctb.ku.edu/en/table-of-contents/participation/encouraging-involvement/identify-stakeholders/main

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